Rendering Hardware: ARTVPS

Chameleon Studios, Cambridge UK. Accessible Web Design and Branding, Content Management, Ecommerce, Online Marketing and Promotional Media Services.

Call Us On: 01223 232 192 / 313 562

Chameleon Studios: Company Info
ARTVPS

URL:
www.artvps.com
Launch date: April 2006
Market: 3D rendering hardware and software solutions 
Audience: approx. 2,500 unique users per month
 
ARTVPS approached Chameleon Studios with the sole aim of updating their old (and tired) site to better reflect their new corporate brand. Coupled with this were the requirements to construct the site using accessible techniques, add an image gallery, Quicktime video files, secure members area and a newsletter marketing campaign.
 
Challenges
The original website used frames and was practically invisible to the search engines, it was also constructed in HTML and was becoming very difficult to manage, the result was broken site links and difficult navigation. The organisation of the content was a key issue when progessing the design visuals.
 
This resulted in a fresh and professional design that clearly positioned ARTVPS as a premium provider of 3D rendering software and hardware. Particular focus was paid to the main goal of the website in generating new leads and promoting the company in a more professional light. Coupled with this were the requirements for control over areas such as; news articles, company information, secure member areas & promotional banners...

Mosaic CMS suited the development perfectly!
 
The resulting system has real impact when users visit the homepage and enables ARTVPS to update every aspect of their site in a few mouse clicks, something that has been warmly welcomed by the in-house team. ARTVPS are also aware that as new system requirements are needed Chameleon Studios can provide a custom development service.
 
Achievements
Currently, the ARTVPS website is building its traffic levels as the benefit of the website redesign takes effect. Response from users has been extremely positive and the site continues to grow in size and functionality.